I love simplicity, hard work and beautiful aesthetics.

As a service and interactive designer, here are a few techniques I follow when tackling a program. Throughout the process of every project, I focus on a balance between the business and the user to ensure the design meets the right needs.

 

Design research

COMPETITOR ANALYSIS

MARKET TRENDS

Surveys

STAKEHOLDER INTERVIEWS

USER interviews

field research

GUERILLA RESEARCH

DATA SYNTHESIS AND ANALYSIS

AFFINITY DIAGRAMMING/INSIGHT GENERATION

AN ABUNDANCE OF BRAINSTORMING TECHNIQUES

CLIENT WORKSHOP CREATION

CO-CREATION SESSIONS WITH CLIENT AND USERS

GATHERING FEEDBACK

EVALUATION OF CONCEPTS WITH FORWARD EVOLUTION

SiteMap/Wireframes/WRITTEN CONCEPTS

UI/Prototyping

Gather Feedback

 

I use many tools throughout my process. This includes but is not limited to the Adobe Suite, Axure, Omnigraffle, Invision, Zotero, Survey Monkey, Usertesting.com, Sketch, MURAL, Office Suite and many more. Also, a lot of paper, pencils and whiteboarding.

 I'm constantly learning new techniques, new tools and new technologies. Not gonna lie, I have a real dry sense of humor and believe true collaboration with plenty of doses of fun, is the only way to produce well rounded results, especially in a short timeframe. I love an open culture with valuable critiques and full commitment to producing high quality work, efficiently.